WHAT'S THE FUTURE OF MEMBERSHIP?
Membership remains vital to unions, parties, and civil society - but it’s evolving fast. Digital platforms and AI are reshaping how people join and engage. We are asking: how are organisations adapting? Your input will help create a new benchmark on membership trends and innovation.
Membership remains vital to unions, parties, and civil society - but it’s evolving fast. Digital platforms and AI are reshaping how people join and engage. We are asking: how are organisations adapting? Your input will help create a new benchmark on membership trends and innovation.
WHAT'S THE FUTURE OF MEMBERSHIP?
Membership remains vital to unions, parties, and civil society - but it’s evolving fast. Digital platforms and AI are reshaping how people join and engage. We are asking: how are organisations adapting? Your input will help create a new benchmark on membership trends and innovation.












We’re developing a flagship landscaping study - The State of Membership in Civic, Union and Political Organisations - combining a global survey with leadership interviews and case studies. Your responses (anonymous and reported in aggregate) will feed into an interactive report and benchmarking tools.
RESEARCH THEMES
RESEARCH THEMES
RESEARCH THEMES
RESEARCH THEMES
Health & Scale of Membership
Engagement & Participation
Technology, Digital Platforms & AI
Barriers & Challenges
Innovation & Future Models
Health & Scale of Membership
Engagement & Participation
Technology, Digital Platforms & AI
Barriers & Challenges
Innovation & Future Models
Health & Scale of Membership
Engagement & Participation
Technology, Digital Platforms & AI
Barriers & Challenges
Innovation & Future Models
Health & Scale of Membership
Engagement & Participation
Technology, Digital Platforms & AI
Barriers & Challenges
Innovation & Future Models
CONTRIBUTORS
CONTRIBUTORS
CONTRIBUTORS
CONTRIBUTORS